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Sincere – Entrepreneurial – Conscientious: that’s HUG.

The stance of HUG AG is in the words - sincere, entrepreneurial, conscientious. These principles are part of the philosophy and the basis for acting entrepreneurially. All employees know the motto and it is part of their daily life. The core values, customer orientation, trust and innovation are also effectively upheld and practiced on a daily basis. The result is clear: HUG products are a delicious combination of innovation and tradition.

«A sincere and competitive culture – careful and conscious handling of the raw materials. These are central elements of our company and our products. We are personally behind the quality and guarantee it. Our employees enjoy progressive working conditions. We are of the opinion that our products can only be as good as our working environment.»

Andreas Hug
Managing Director and Co-owner

 

We have provided delight, wellbeing and joy in the daily lives of our customers – for over 140 years now.

HUG AG

Mission statement

We have provided delight, wellbeing and joy in the daily lives of our customers – for over 130 years now. This stance of HUG AG is in the words: sincere, entrepreneurial, conscientious.

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People

HUG AG's management and board of directors believe in high quality products and a friendly environment at work.

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Our brands

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